Foundry Events

Crafting Impactful Experiences

Events aren’t just about putting on a great show—they’re about crafting immersive experiences that foster meaningful connections, drive engagement, and deliver measurable impact.

As a Project Manager for Foundry Events, I’ve played a pivotal role in shaping large-scale productions, including the Jasper Dark Sky Festival, Three Stars Dark Sky Pilot Project and The City of Edmontons E-Ride Series .

My work extends beyond event execution—I develop strategic client proposals, craft compelling website and social media content, and build high-value partnerships that amplify event reach and business growth. By implementing project management technology and streamlined workflows, I help transform creative concepts into seamless, high-impact event experiences that leave a lasting impression.


Alchemy in Action

Transforming Vision into Reality

  • Supported the production of multi-day expireinces such as Jasper Dark Sky Festival and Three Stars Dark Sky, ensuring seamless event logistics, stakeholder coordination, and immersive audience experiences.

  • Developed audience engagement strategies that integrated interactive programming, strategic partnerships, and accessible experiences to maximize impact.

  • Successfully managed vendor relations, on-site production, and post-event reporting for high-profile events, aligning execution with strategic objectives.

End-to-End Project Management

  • Strategic Planning: Spearheaded event strategies that aligned with organizational goals and community engagement targets.

  • Creative Production: Designed and implemented immersive event experiences that blend entertainment, education, and branding opportunities.

  • Marketing & Audience Growth: Developed and executed marketing strategies that expanded reach, increased attendance, and amplified brand awareness.

Stakeholder Engagement

  • Facilitated collaborations between cultural organizations, and tourism boards to create high-impact, mutually beneficial partnerships.

  • Managed relationships with municipal governments and key stakeholders to ensure events aligned with citywide initiatives and opportunities.

  • Ensured seamless communication and value alignment between clients, vendors, and event participants.

Technology-Driven Execution

  • Introduced a project management system to enhance workflow efficiency, track deliverables, and improve collaboration across event teams.

  • Implemented Google Workspace and cloud collaboration tools, providing real-time access to essential documents for partners, vendors, and volunteers.

  • Developed detailed post-event reports and client proposals that provided data-driven insights to optimize future event planning and execution.

Sustainability & Inclusion

  • Integrated eco-conscious event planning practices, reducing waste, increasing energy efficiency, and incorporating sustainable materials.

  • Prioritized diversity, equity, inclusion, and accessibility (DEIA) by ensuring event programming, partnerships, and infrastructure were welcoming and representative of diverse communities.

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Three Stars Dark Sky